SAVOR THE SEASON
Agency: VidMob
Client: Nespresso
Role: Design & Art Direction
I had the opportunity to create a series of digital ads, videos, and programmatic banners for Nespresso's 2022 Fall and Holiday campaigns. Working closely with a Motion Designer, we developed a cross-platform digital campaign that encompassed the high-end and seasonal look and feel while optimizing for each unique platform. I designed and directed several videos using static product shots reimagined into motion through parallax and three-dimensional effects that brought photography to life. The campaign reinforced the brand's identity in new platforms for a cohesive and engaging online presence.
Credits
Motion/Editor: Francis J. Project Manager: Granger Wilson
